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Communication Breakdown: how Nordic Capital is speaking up for PE

by Alice Murray 21 December 2017

By Carl Göransson, public affairs manager at NC Advisory, advisor to the Nordic Capital funds. This article is part of the Communication Breakdown article series, exploring the private equity industry's approach to communications. [caption id="attachment_1236" align="alignright" width="285"]image of carl goransson Carl Göransson, NC Advisory public affairs manager[/caption] Private equity has so many interesting stories to tell and much to contribute to business life. But unfortunately most people don’t understand what the sector does and even less so, what value it adds to the society.

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